The Basket Is Full, Inc., maker of the top-selling premium coffee brand Pur Java™, announced today that it has started distributing to Natural Grocers throughout Denver, Colorado and Rochester, Minnesota, carrying six SKUs of Pur Java™ Brand. Jonathan Primo Fuego Galicia, president and chief executive officer of The Basket Is Full, Inc., commented, “We are making good progress with positioning the business to meet our long-term objectives for top and bottom line growth while delivering against our consumer-centric vision to engage, delight, and inspire our consumers through our Java Tops program. Central to our strategy is capitalizing on the strength of our leading brands such as Honduras Natural Chocolate, Ethiopia Yirgacheffe, and Rwanda. Investing in these growth initiatives requires us to continue generating fuel in the form of ongoing cost management. Our disciplined focus on controlling costs and upgrading the quality of our revenue base with new specialty products, will begin to start hitting store shelves this fall.”
About Natural Grocers:
About Natural Grocers by Vitamin Cottage-Natural Grocers by Vitamin Cottage, Inc. (NYSE: NGVC; NaturalGrocers.com) is a rapidly expanding specialty retailer of organic and natural groceries, body care and dietary supplements. Family-run Natural Grocers was built on the premise that consumers should have access to affordable, high-quality foods and dietary supplements, along with nutrition knowledge to help support their own health. The company offers a flexible, neighborhood-store format, affordable prices and free, science-based nutrition education programs to help customers make informed health and nutrition choices. Founded in Colorado in 1955, Natural Grocers has more than 3,000 employees and operates 132 stores in 19 states.
For more information visit: https://www.naturalgrocers.com
SOURCE: The Basket Is Full, Inc.
Food Processing Plant
Lincoln, NE 68504